For Immediate Release
Contact: Allison Halfhill
Nice Kicks is pleased to announce the launch of its new radio show, Nice Kicks Live, that will air every Saturday exclusively on Dash Radio. The live talk show will be hosted by Nice Kicks founder and publisher Matt Halfhill along with Comedy Central featured comedian, and fellow sneakerhead, Dan Levy.
“The addition of a talk-radio show adds to the list growing list of forms of media that sneakerheads and fans of Nice Kicks can interact with the brand. Our name “Nice Kicks” and branding was inspired by a phrase that would start conversation – Nice Kicks Live will help continue the conversation in a new medium.” – Matt Halfhill
Nice Kicks Live will air exclusively on Dash Radio every Saturday morning starting at 10am Eastern/7am Pacific. Dash is an app-based radio platform available for free for both iOS and Android devices that was launched by world renowned DJ and entrepreneur DJ SKEE in partnership with multi-platinum producer L.A. Reid, radio veteran Peter Ferraro, tech visionary Matthew Michelson, and NFL-Pro Bowler Adrian Peterson.
“Sneakers are my vice, but beyond that have played a huge part of what my brand is about. It also is a massive market with incredible fans that have no where to tune to discuss or hear the latest on what is going on in terms of broadcast.” – DJ SKEE
A collector for more than 15 years, Dan Levy brings with him not only a passion for shoes, but a comedic angle to the show.
“I just want to call it what it is sometimes. They’re sneakers. Sometimes it isn’t as serious as some make it to be.” – Dan Levy
Involved with Nice Kicks from the very beginning, the show’s executive producer is Nice Kicks co-founder Allison Halfhill.
“The live show will be a reflection of what is happening right now in sneakers in real time. With the ability for listeners to call in, the show will have an element of engagement and interaction that has yet to be seen in the sneaker media space.” – Allison Halfhill
With the infrastructure of a world class studio in Hollywood, CA and global distribution through the Dash Radio app, Nice Kicks looks forward to continuing the conversation of sneakers in a new way with any of its fans.
Nice Kicks Live will air on the SKEE24/7® Channel of Dash every Saturday starting at 10am Eastern/7am Pacific. Dash Radio is available free of charge in the Apple App Store for iOS devices and on Google Play for Android devices.